Bodog Fight Debuts on the Score

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Introducing Bodog Fight: Costa Rica Combat
Mixed Martial Arts Series Debuts on The Score
For Immediate Release
September 4, 2007

Bodog Fight is one of the heavy-hitters in the up-and-coming world of mixed martial arts. Created by Canadian billionaire entertainment mogul Calvin Ayre,
the show offers viewers a unique combination of action and allure from exotic locations around the world.

September 4, Bodog Fight: Costa Rica Combat debuts on The Score with big brawls and small bikinis. Watch as 32 of the world’s most talented fighters converge
on the sandy shores of tropical Tambor, Costa Rica for 16 epic battles.

Hall of Fame commentator Bob “The Colonel” Sheridan calls the action along side MMA experts Jeff Osborne and Paul “The Mauler” Lazenby. Brazilian jiu-jitsu
legend Royce Gracie also makes a guest appearance, offering special insight and analysis on the fights.
The premiere episode, airing Tuesday at 9 p.m. and midnight EST on The Score, features four of the most exciting pound-for-pound fighters in MMA.

In the opening bout, 28-year-old Jake Shields (16-4-11) from San Luis Obispo, California takes on 27-year-old Ray Steinbeiss (8-3-0) from Tempe, Arizona.


Under the tutelage of Brazilian jiu-jitsu and vale-tudo fighting legend Cesar Gracie, Shields has emerged as one of the best in the sport.

Steinbeiss is an Arizona State wrestling champion, but will he be able to stop Shields’ powerful takedown and submission attempts?

In other action, 28-year-old Piotr Jakacynski (2-0-1) from Stockholm, Sweden faces 33-year-old Steve “The Red-Nosed Pit Bull” Berger (18-15-3) from St.
Louis, Missouri.

With 37 pro-fights under his belt, Berger is a seasoned MMA veteran with the courage to match his nickname, although he admits to getting nervous before
his fights.

“I tend to feed off that nervousness and anticipation though, and channel it into positive energy,” he says.

A stockbroker by day, Jakacynski is a pain broker by night, and the Swedish striker’s stock is definitely on the rise. Once he steps through the ropes
though, the only numbers he’ll be thinking about are one-two!

Don’t miss Bodog Fight: Costa Rica Combat, airing Tuesdays and Thursdays at 9 p.m. and midnight EST on The Score.

Visit
NewBodogFight.com
for more information.

About Bodog Fight

Since its inception in 2006, Bodog Fight has become one of the heavy-hitters in the world of mixed martial arts. Created by billionaire entertainment
mogul and longtime MMA enthusiast, Calvin Ayre, Bodog Fight offers viewers a unique combination of action and allure from exotic locations throughout
the world.
Bodog Fight can be viewed in 100 million homes across North America and around the world on
NewBodogTV.com . Some of Bodog Television's other programs include: a poker lifestyle and reality show, Calvin Ayre Wild Card Poker I and II; and a million-dollar indie
band search competition, Bodog Battle
(NewBodogBattle.com). BODOG is a registered trademark of Bodog Entertainment Group.

About Score Media Inc.

Score Media Inc. (TSX: SCR) is a media company committed to creating consumer value through creative solutions, technology, and innovation in response
to sports fans’ growing desire for increased participation in their consumption of sports content. Score Media’s main asset is The Score Television Network,
a national specialty television service providing sports, news, information, highlights and live event programming, available across Canada in more than
6.2 million homes. Score Media also operates Hardcore Sports Radio, a satellite radio network available across North America on SIRIUS Satellite Radio,
and other interactive assets including thescore.ca, Score Mobile, and Score Poker.


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